News & Events

Webinar: Labels and certification for bio-based products: Counteracting greenwashing and increasing consumer trust

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The second episode of the certification webinar series by the Horizon Europe projects BioReCer and 3-CO will tackle two intertwined topics:

DIN CERTCO will give an introduction into certification in general and especially bio-based certification. Both bio-based and general certifications play a vital role in fostering innovation, ensuring product integrity. Furthermore, bio-based certification is a crucial process that verifies the bio-based carbon content of products and materials. Here, certification promotes the use of renewable resources and provides transparency and trust for consumers and businesses.

The presentation by ECOS picks up on labelling and certification schemes for bio-based products, and will present the variables determining consumer trust and thus shaping consumer behaviour. These variables include sustainability criteria, label design, the level of familiarity with labels by consumers and much more.

The 3-CO and BioReCer team kindly welcomes the following speakers:
– Berit Topolinski (DIN CERTCO, the certification body of TÜV Rheinland Group)
– Margaux Le Gallou (ECOS – Environmental Coalition on Standards)



Webinar: Potential and challenges of certification and development of new labels

Digital banner promoting the joined webinar of 3-CO and BioReCer on 5th Nov 24 from 11:30 to 12:30 CET with the title: potential and challenges of certification, and development of new labels. The banner shows the two project logos in the left lower corner and is held in the projects' colour codes (yellow, violett, blue, green, gray.

Are you a member of the (bio-based) industry, a label and certification schemes holder, a policy maker or part of a consumer association? Then participate in the first joined webinar by the Horizon Europe projects 3-CO and BioReCer on November 5th 2024, 11:30 am to 12:30 pm (CET). The webinar will address the vital topic of new certifications and labels for the renewable, and especially bio-based, economy.

Certification and labelling play a crucial role in empowering consumers to make informed and sustainable purchasing decisions by impeding greenwashing and instead providing credible and reliable sustainability information. Furthermore, they facilitate the tracking and traceability of biological and other renewable feedstock throughout value chains, fostering transparency and accountability among stakeholders of the industry. However, there are a lot of challenges for current certification and labelling schemes, since they are often not sufficiently laid-out for bio-based and other renewable products and their value-chains.

In this webinar, REDcert and TÜV AUSTRIA will show their sytems for sustainability certification and will present new or soon to be published label and certification schemes (LCS) that are relevant for the bio-based economy. The speakers will talk about challenges on the way to the final label, and which gaps will be closed.

Join us on November the 5th and listen to the two presentations by REDcert and TÜV AUSTRIA. Together, we will explore their innovative new LCS that will support shaping a strong circular EU (bio)economy.

Speakers:

  • Phillipe Dewolfs (TÜV AUSTRIA): From standardisation to communication – the role of a certification body
  • Simon Schwarzwald (REDcert): Certification of sustainable products in the REDcert² scheme

BTG will present 3-CO at two events for consumers and the general public in Groningen

This event in the city centre of Groningen is all about sustainability and textiles. In the Forum Groningen, BTG will explain the role of labels and certification for choosing eco-friendly clothing. Take part in their game trail.

More on Kleer’nzooi XXL

Meet 3-CO’s consortium partner BTG at the Forum Groningen with the projects 3-CO and GenB (BIOVOICES). Visit their booth “Discover the Magic of the Bioeconomy,” where you can explore different types of biomass and their applications, and test your knowledge about sustainability labels of clothing. This year’s Dutch European Researchers’ Night has more than 90 booths with the theme “Living in a Smart World,” where you can learn about the latest innovations and technologies.

Learn more about the European Researchers’ Night

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Summer Seminar in Marketing at the Faculty of Management at the University of Warsaw

The conference brought together researchers to discuss various aspects of consumer behaviour towards sustainability and gamification in business. One panel was entirely dedicated to the presentation of the 3CO project assumptions and the research findings to date.

Dr. Maarit Halttunen from VTT presented the 3CO project assumptions, and Dr. Shahriare Mahmood from Spinnova discussed a case study on Spinnova. Dr. Marcin Żemigała from UW analyzed research trends on consumer behavior towards sustainable products based on the bibliometric analysis, further expanded by Hannamaija Tuovila from VTT, who focused on findings from scientific and grey literature review. Dr. Agnieszka Wiśniewska (UW) and Dr. Katarzyna Liczmańska-Kopcewicz (UMK) discussed consumer attitudes towards sustainability and willingness to buy bio-based products discovered after CAWI survey, while Dr. Magdalena Marczewska and Dr. Magdalena Klimczuk-Kochańska (UW) covered trends in responsible consumption identified after FGDs. Dr. Edyta Barmentloo (UW) spoke on managing data from gamification applications to better understand pro-environmental attitudes among consumers, and Dr. Michał Mijal (UW) concluded with a talk on gamification in business as an engagement tool. The conference provided a comprehensive overview of research and practical applications in sustainability and gamification.
Four members of the EAB of the 3CO project served as members of the advisory committee for the conference: Shahriare Mahmood (Spinnova), Malahat Ghoreishi (LAB University of Applied Science), Nelo Emerencia (Bio-based Industries Consortium, Chemicals), and Jos van der Sterren (Breda University of Applied Sciences).


First 3-CO webinar: Six pathways to smart certification of bio-based systems

Are you a policy maker, a member of the bio-based industry or a concerned consumer? Participate in the first webinar by the Horizon Europe project 3-CO on June 7th, 2024, 11 am to 12:30 pm (CET)! The webinar will address the vital topic of certification and labelling of biological feedstock, bio-based value chains and products.

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Certification and labelling play a crucial role in empowering consumers to make informed and sustainable purchasing decisions by impeding greenwashing and instead providing credible and reliable sustainability information. Furthermore, they facilitate the tracking and traceability of biological feedstock throughout value chains, fostering transparency and accountability among stakeholders of the bio-based industry. However, there are a lot of challenges for current certification and labelling schemes, since they are often not sufficiently laid-out for bio-based products and their value-chains, and that they do not reflect the environmental and sustainability benefits.

Following different calls of the European Commission several Horizon Europe projects are currently tackling the issue of certification and labelling by taking into account current political and societal developments. The projects’ diverse approaches encompass assessment, monitoring, and validation of bio-based case studies, defining sustainability indicators, formulating guidelines for certification and labelling schemes, offering policy recommendations, and developing innovative digital tools to provide information on bio-based value chains to consumers or industry stakeholders.

Join us on June 7th and listen to pitches from three individual HORIZON Europe projects, i.e. 3-CO, BioReCer and SUSTRACK, and the BiobasedCert cluster formed by HARMONITOR, Star4bbs and Sustcert4Biobased. Together, we’ll explore their innovative approaches, recent advancements and latest results that pave the way for shaping a strong circular EU bioeconomy.

Agenda:

  • 11:00 Maarit Halttunen on 3-CO
  • 11:15 Pedro Villanueva Rey on BioReCer
  • 11:30 Gülşah Yilan on SUSTRACK
  • 11:45 Costanza Rossi, Luana Ladu & Iris Vural Gursel on the BiobasedCert Cluster (HARMONITOR, Star4bbs, Sustcert4Biobased)
  • 12:20 Q&A

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How to successfully enable the bio-based trasition of industries? The event “Bio-Based Inovations for Industrial Application” jointly organized by the EU-funded research projects CHAMPION and PERFECOAT will provide comprehensive insights on bio-based components, assessment methods, application potential but also end user perspectives and certification of utilized bio-based feedstock. Costanza Rossi from 3-CO partner University of Utrecht will present relevant factors that drive sustainability in businesses and end-user uptake.


3-CO at the Cellulose Fibres Conference 2024

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The Cellulose Fibres Conference 2024 brought together key players in the field of bio-based textiles and materials derived from cellulose fibres. With certfication being a key element especially in the fashion and fabric industry, presenting the 3-CO project to an international audience provided great opportunity to exchange and engage with 220 staleholders from industry and research.

More information on the event is available at https://cellulose-fibres.eu


European BioPlastics Conference, Berlin, Germany

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Meet the 3-CO project at the European BioPlastics Conference 2023 in Berlin, Germany. We will introduce the project and would be happy discuss your potential participation in our external advisory board. You can find us in booth 10.

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Find our more about the European Bioplastics Conference 2023.